Online Document Exercises

Index :: Jell-O Ad

The Youth's Companion

February 19, 1914

Jell-O Ad

 

Answer the questions below using the imagee provided on the right. Click on the image to enlarge the size.

Jell-O Ad

 

Questions

1. Look at the decor of the room and the clothing of the "girls." Would you say this is a low-cost state college, or an expensive private university?

2. How do the words of the ad, combined with the picture, portray female college students? How would such an ad be viewed by today’s female college students?

3. What groups are the likely targets of the ad? Do you think this ad was effective? Why or why not?